The New Piero Massaro Collections Arrive at Design Optical

We are delighted to announce the arrival of the latest creations by Piero Massaro at Design Optical. Frames designed for those seeking style, elegance, and a strong visual identity, featuring both optical eyeglasses and sunglasses newly added to our catalogue.

Some of these extraordinary collections premiered at SILMO and MIDO, two of the world's most prestigious optical and design trade shows, reaffirming once again the value and originality of this Sicilian designer.

Who is Piero Massaro

Piero Massaro is an Italian designer who views eyewear as a true work of tailoring. Each of his frames stems from a blend of passion, aesthetics, and master craftsmanship. Far removed from mass production, his work stands out through limited-edition creations where every detail is crafted to express personality and refinement.
Excellence and Care in Materials
At the core of every Piero Massaro frame lies a rigorous commitment to quality and fine materials:

• Premium Cotton Acetate: A natural material that feels soft to the touch—lightweight and durable, hand-processed to enhance unique color nuances.
  
• High-Precision Detailing: Technical components such as hinges and metallic elements ensure a comfortable fit and long-lasting durability.
  
• Artisanal Craftsmanship: Every frame is entirely handcrafted in Italy, combining manual tradition with meticulous attention to detail.
  

Eyeglasses and Sunglasses: The Newly Added Collections

The new releases include elegant optical frames as well as captivating sunglasses, organized into four distinctly characterized collections:

• Saline: Inspired by the colors and reflections of Sicily, this line features bold, wrap-around sunglasses alongside sleek, geometric optical frames.
  
• Couture Visiva: An architecturally inspired line defined by round and square silhouettes with sophisticated color pairings.
  
• Suggestioni Urbane: Frames that capture the vibrant energy of modern cities, playing with feminine shapes and lively accents.
  
• La Vucciria: A collection celebrating color and dynamism, perfect for anyone looking for an original round frame full of personality.
  

Find Your Style and Try Them On at Design Optical

Whether you are looking for an everyday optical frame or a pair of unique designer sunglasses, the new Piero Massaro collections offer an exclusive style experience. Shop online or visit our boutiques in Rome to try them on in person.

• Free Shipping across Italy
  
• 100% Authentic Limited-Edition Products
  
• Dedicated Assistance for Lens Customization
  
• Try them on at our boutiques in Rome
  

👉 Discover the New Piero Massaro Collections at Design Optical